Paid search marketing that pays for itself
Paid search works best as a system: search, shopping, remarketing and Microsoft Ads working together so buyers see you at every stage, and budget moves automatically to what returns the most.
What's included in our Paid Search Marketing service
Run by specialists, measured against qualified pipeline and return on spend.
Google & Microsoft Ads
Coverage across both major UK search engines.
Remarketing
Bring back visitors who didn't convert first time.
Competitor conquesting
Win searches for alternatives and comparisons.
Audience layering
First-party data and in-market audiences to sharpen targeting.
Budget allocation
Spend shifted weekly toward the best-returning campaigns.
Revenue reporting
ROAS and pipeline reported, not just clicks.
A simple, accountable way of working.
Discover
We audit your performance, market and competitors to find where the fastest growth is.
Strategy
We design a channel plan and targets around your goals, not a fixed package.
Launch
Campaigns, tracking and automation go live with conversion measurement in place.
Optimise
We test, learn and let AI handle the repetitive work, moving budget to what performs.
Report & scale
Clear reporting ties spend to revenue, then we add channels and scale what works.
Paid Search questions, answered.
Can't see your question? Ask us directly and a strategist will reply within one working day.
Google Ads is one platform. Paid search marketing covers all search advertising, including Microsoft Ads, remarketing and shopping, planned as one strategy.
Paid search can produce enquiries within days of launch. Performance typically stabilises after four to six weeks of optimisation.